Natasha Andrade is an experienced branding and marketing professional currently serving as Head de Branding at impulseup since November 2021, where responsibilities include leading comprehensive branding strategies, restructuring the company's brand identity, and increasing market recognition in HR. Prior to this, Natasha held the position of Gerente de Marketing at impulseup, where the marketing department was built from the ground up, focusing on process definition and integrated demand generation strategies. Natasha's career also includes significant roles at Happy Code, inGaia, and other organizations, with expertise in communication management, digital marketing strategies, and team leadership. Natasha holds an MBA in Comunicação com o Mercado from Esamc and a degree in Comunicação Social - Jornalismo from Pontifícia Universidade Católica de Campinas.
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