Michael Pearson is a CRO Specialist with a focus on conversion rate optimization and a strong interest in social media marketing. They hold a high school diploma from Barker College and have completed multiple online marketing certifications from LinkedIn. Currently, Michael serves as a CRO Manager at In Digital, following their role as an Analytics and Optimisation Analyst at Ratio. Michael previously worked at Resolution Digital for two years as a CRO Executive, where they specialized in A/B testing and sitewide auditing using various testing platforms. Additionally, they have experience as a pharmacy assistant and a CRO assistant, contributing a diverse set of skills to their professional journey.
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