Duaa S.

Duaa S. is an experienced advertising analyst currently working at Incrementum Digital since July 2023, where responsibilities include conducting comprehensive keyword, product, and market research to optimize advertising strategies and campaigns. Prior to this role, Duaa S. served as a PPC consultant at Upwork from March 2022 to July 2023, focusing on maximizing revenue and enhancing brand awareness through effective PPC campaign management. Duaa S. also held the position of PPC assistant manager at Global Buybox from January 2022 to August 2022, where management of Amazon advertising for multiple brands was undertaken, along with performance metric analysis. Earlier, Duaa S. worked as a teacher at the International Islamic School from January 2020 to September 2020. Duaa S. holds a Bachelor of Science degree in International Relations and Affairs from the International Islamic University in Islamabad and attended Pakistan International School Jeddah.