Swagata Kumar

Swagata Kumar is a seasoned marketing professional with extensive experience in product marketing, content strategy, and growth marketing. As of January 2024, Swagata serves as a Product Marketing Specialist at Incture, having previously held positions such as Lead Manager- Product Marketing & GTM at Zycus and Sr Marketing Manager- Product Marketing at VComply. Swagata's expertise includes significant contributions to increasing monthly marketing-qualified leads (MQLs) and organic traffic through strategic content production and SEO initiatives. Prior roles involve leadership in marketing at CustomerSuccessBox, where Swagata focused on improving customer conversion rates and driving AI-enabled business growth. With experience spanning various industries and key roles in developing content strategies and business communication, Swagata has demonstrated a strong capability to enhance brand awareness and engage communities effectively. Swagata holds an MBA in Marketing from K J Somaiya Institute of Management and a Bachelor's degree in Zoology from St. Xavier's College.