Linda West is a seasoned marketing professional with extensive experience in brand positioning, content marketing, and digital advertising across various B2B and B2C environments. Linda's career includes strategic roles such as Marketing Manager at the Sacramento Metro Chamber, where they planned over 50 events annually, and Senior Manager of Demand Generation Marketing at Reed Elsevier, where they led the launch of XpertHR.com. Currently, Linda holds the position of VP, Business Automation at Indeed and has previously contributed as VP, Marketing Channels & Operations at Glassdoor and Sr. Director, Marketing Technology & Operations at Act-On Software, Inc. Linda's expertise encompasses lead generation, marketing automation, and website growth strategies.
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