Nischith D

Nischith D has a diverse work experience spanning different roles and companies. Nischith started their career as a Digital Analyst at Texara Solutions in 2015, where they worked until 2016.

In 2016, Nischith joined Barclays as a Digital Analytics Consultant. Nischith was responsible for end-to-end consulting solutions for Adobe Analytics, Adobe SiteCatalyst, and Adobe Data Warehouse. Nischith also configured data layer elements and created rules in Adobe DTM (Dynamic Tag Management) during implementation. Nischith's role at Barclays lasted until 2019.

From 2019 to 2021, Nischith worked at Barclays as an Adobe Analytics Lead. Nischith led and managed a team, implementing Analytics using Adobe Launch. Nischith gathered high-level requirements from business and marketing teams and worked on end-to-end Adobe Analytics solution design, development, support, testing, and data analysis. Nischith also closely collaborated with top management to identify critical business questions and transform data into insights.

In 2021, Nischith joined Indegene as a Senior Digital Strategy Manager. In this role, they manage a large team of Tealium engineers both onshore and offshore. Nischith has a deep understanding of digital and pharma data, focusing on omnichannel data unification strategy for pharmaceutical clients. Nischith works with client stakeholders to define data strategy and implement Tealium CDP (Customer Data Platform) on various pharmaceutical websites. Nischith also supports Tealium enablement for tagging and tracking email and banner campaigns.

Overall, Nischith has extensive experience in digital analytics, consulting, and managing teams, with a focus on implementing analytics solutions, data analysis, and data strategy in the pharmaceutical and finance industries.

Nischith D obtained a Master's degree in Electrical, Electronics and Communications Engineering from the University of North Texas, completing the program from 2013 to 2015. After that, they pursued another Master's degree in Computer and Information Systems Security/Information Assurance from the University of the Cumberlands, which they completed from 2018 to 2020. Prior to these Master's degrees, Nischith earned a Bachelor's degree from JNTUH College of Engineering Hyderabad between 2009 and 2013.

Additionally, Nischith has obtained several certifications, including Certified SAFe® 5 Product Owner/Product Manager from Scaled Agile, Inc. in October 2022, Tealium AudienceStream and Tealium iQ Tag Management from Tealium in June 2022, Google Analytics from Google in January 2019, Adobe Analytics Architect from Adobe in December 2017, and Adobe SiteCatalyst Processing Rules from Adobe in April 2016.