Mikhail Dobrov

Mikhail Dobrov is an accomplished marketing executive with extensive experience in brand strategy and marketing communications across multiple industries. Currently serving as the Head of Brand Strategy at inDrive since March 2024, Mikhail previously held the position of Head of Marketing for Russia and Ukraine at BlaBlaCar, where a successful marketing strategy was implemented that pivoted the company from a carpooling service to a marketplace, achieving regional break-even. Prior roles include Marketing Director for CIS at Wargaming, where Mikhail developed the marketing strategy for World of Tanks, and Marketing and Communications Director at Rambler&Co, where a central marketing organization was established, reversing audience declines. Mikhail’s career also encompasses significant contributions at Workle, Microsoft, and various advertising agencies, demonstrating a strong background in strategic planning and performance marketing. Mikhail holds a degree in Economics from the Higher School of Economics.