Lit Lam is a seasoned professional in business development and marketing with extensive experience in the electronics industry. Since 2003, Lit has served as a Senior Business Development Manager at International Rectifier, focusing on revenue planning, pricing strategy, and managing product life cycles for high voltage control ICs, digital control ICs, and other power components. Prior roles include GM/Senior Director at QuickLogic, where Lit developed business strategies for embedded products, and Southwest Area Sales Manager at Samsung Electronics, where significant revenue growth was achieved in the ASIC and MCU market. Additional experience includes marketing leadership positions at C-Cube, GateField, Odeum, and LSI Logic, with a strong foundation in engineering from Fairchild. Lit holds a Bachelor of Science in Electrical Engineering from Oregon State University and an MBA from the University of Phoenix.
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