Catherine Dunleavy

Catherine Dunleavy is a highly experienced customer-focused IT marketing professional with proven skills in account-based marketing (ABM). Currently serving as the Marketing Director of ABM at Infor since 2024, Catherine has successfully executed highly personalized campaigns for key accounts, generating a multi-million-dollar pipeline. Previously, they held several roles at VMware from 2011 to 2014, where Catherine was responsible for developing and managing 1:1 ABM campaigns and led the UK Executive Program, fostering meaningful relationships with customers. Catherine began their career as a Marketing Assistant at Sun Microsystems in 2007 and advanced to a Marketing Manager at Arrow ECS, overseeing strategy and engagement with the partner community. Catherine holds a CIM Professional Certificate in Marketing from the Oxford School of Marketing and is currently pursuing a BA Hons at the University of Birmingham.