Mark Picone

GM, Intent & Demand at Informa Tech

Mark Picone is an accomplished executive with extensive experience in data strategy, product management, and business leadership across prominent companies. Currently serving as General Manager of the Intent & Demand Business Unit at Informa TechTarget, Mark previously held roles as General Manager and Senior Vice President of Product at Acquia, where responsibility encompassed P&L and customer-facing functions. Mark also served as Vice President of Information and Data Services at Adobe, where Mark pioneered the data-driven operating model (DDOM), and as Senior Vice President of Global Data Product Development at Experian Marketing Services, overseeing data product innovation across 27 countries. Additionally, Mark held the position of Group Managing Director and Chief Technology Officer at Harte-Hanks, managing multiple data business units. Mark Picone holds an MBA in Finance from Drexel University and a BA in Computer Science with a minor in Mathematics from Temple University.

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