Lauren Smith is a seasoned marketing professional with extensive experience in content strategy and marketing across various industries. Currently serving as a Senior Content Marketing Manager for Informa TechTarget, Lauren oversees content strategy and creative execution. A freelance writer and strategist since 2017, notable clients include Moxy Hotels, Christopher Radko, and BEI Hotels. Previous roles include Senior Content Marketing Manager and Editor-in-Chief at Industry Dive, where Lauren led content marketing initiatives and maintained editorial standards. Additionally, experience at NewsCred and Thinkso Creative involved strategic content development for high-profile tech clients and creative agency projects. Lauren holds a Bachelor of Science in Communication and Media Studies from Cornell University.
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