Carolyn Omalley

Carolyn O'Malley is an accomplished technology leader with extensive experience in marketing technology and data management. Currently serving as the Sr. Principal Consultant and MDM Practice Lead at Informatica since September 2020, Carolyn drives the MDM practice and collaborates with various departments to establish best practices. Previously, as Chief Technology Officer at Yes Marketing, Carolyn oversaw technology teams in transforming marketing solutions into integrated customer experiences. Carolyn has held multiple leadership roles at Targetbase, where responsibilities included infrastructure and implementation, marketing technology consulting, and technology operations management. Early career experiences include significant roles at Communefx, The Allant Group, Acxiom, and Alltel, contributing to strategic market positioning and client relationship management. Carolyn holds a BS in Mathematics with an emphasis in Statistics and a minor in Computer Science from the University of Arkansas at Little Rock.