Bert Nijdam

Bert Nijdam has extensive experience in the banking and marketing sectors, currently serving as Product Lead at ING since February 2015, where responsibilities have included roles such as Product Owner, Customer Journey Expert, Circle Lead, and Accountmanager Personal Banking. In this capacity, Bert has focused on acquiring clients for the Personal Banking segment and addressing inquiries related to wealth, gifting, pensions, and housing situations. Prior to ING, Bert conducted graduate research at STS Automatisering B.V., aimed at enhancing strategic and tactical marketing communication. Earlier experience includes a position as Junior Marketeer at La Compagnie, where Bert was responsible for the LEF! Emmen election campaign during the 2014 municipal elections, as well as addressing various communication challenges for other clients. Academically, Bert holds a Bachelor of Business Administration in Marketing Communication Management from Hanze University and a Havo degree in Economics and Society from Ommelander College.