Eva Leysen

Eva Leysen is a Global Senior Brand Manager at ING since April 2022, specializing in employer branding, employee engagement, and ambassadorship. Previously, Eva served as a Rainbow Lions board member at ING Belgium from January 2019 to December 2023, focusing on LGBT+ awareness and inclusivity within the workplace. As an Employer Branding Expert, responsibilities included enhancing ING's appeal as an employer in Belgium and the Netherlands through strategic planning and campaign execution. Prior experience includes a marketing role at Santander Deutschland, where Eva managed brand positioning and content strategies, as well as a trainee program that provided comprehensive exposure across various business areas. With a strong educational background including a Master of Science in Business Economics and Marketing, along with extensive experience in both marketing and management, Eva demonstrates a commitment to fostering inclusive environments and effective branding strategies.