Wouter Bouma

Wouter Bouma is a Senior Spokesperson and PR Professional at ING, where they manage communication across various banking sectors and explore the transformation of media relations through AI. With previous roles as a Senior PR and Communications Consultant at Bellier, and a Consultant at Berenschot, Wouter has developed expertise in strategic communications and crisis management. They hold a Master's degree in Political Economy from the University of Amsterdam and two Bachelor's degrees from the University of Groningen in Philosophy and International Relations. Wouter’s work focuses on translating complex narratives for the media while maintaining organizational reputation in an evolving landscape.