Bill Beyea

Sr. Manager, Incentive & Shopper Insights at Inmar

Bill Beyea currently leads the Winston Salem Chapter of The Compassionate Friends, a national non-profit organization that supports families grieving the loss of a child, since February 2023. In addition, Bill has extensive experience in the consumer packaged goods (CPG) industry, having worked at Inmar Intelligence since January 2005 in various roles including Sr. Manager of Incentive & Shopper Insights, where Bill developed and optimized annual consumer promotion strategies for over 20 leading brands, managing a promotional investment of $76 million. Prior to this, Bill served as a Sr. Promotion Consultant at VSI Targeting Systems, focusing on market planning for major CPG companies. Bill began the career as a Partner at Acoustic Blueprint, specializing in home audio systems. Bill holds a BA in Psychology from the University of Connecticut.

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Inmar

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Our Promotions, Supply Chain and Healthcare platforms connect offline and online transactions in real time for the world’s largest brands.