Erika M.

Erika M. has a diverse work experience spanning over two decades. Erika started their career with Ahold Delhaize in 1999, where they held various roles in marketing and category management. Erika served as a Food Lion Marketing Manager and Regional Marketing Manager, responsible for strategic planning and executing marketing tactics to drive sales and increase consumer awareness. Erika also worked as a Shopper Marketing Manager, where they developed and executed vendor-funded marketing promotions. Erika then transitioned to Delhaize America, where they held roles as a Category Analyst for Prepared Foods and Beauty Care. In these positions, they conducted detailed assortment analysis, managed shrink analysis, and developed promotional strategies. Erika also served as a Customer Relationship Marketing Manager at Food Lion, where they developed targeted marketing strategies to improve customer loyalty. Currently, they are working as a Senior Events Manager at Inmar Intelligence, where they collaborate with marketing and sales teams to develop and manage trade shows, events, and conferences. Erika is responsible for strategic planning, logistical and operational management, budgeting, and establishing ROI measurements. Throughout their career, Erika has demonstrated expertise in analytics, problem-solving, and driving business growth.

Erika M. pursued their education and earned an Associate's degree in Business Administration and Management, with a focus on General studies, from SCC. Erika attended SCC from 1992 to 1996. Additionally, they obtained a Lean Six Sigma Yellow Belt certification from Inmar Intelligence in July 2021.