Dayna Patterson

Dayna Patterson is an experienced Marketing Manager at Innovative Technology Ltd since July 2008, where responsibilities include creating and implementing comprehensive marketing strategies focusing on brand awareness, product introduction, and digital presence. Previously, Dayna served as a Marketing Executive at the same company, leading editorial and creative teams in international marketing communications. Dayna's earlier experience includes the role of Marketing & Events Coordinator at Groundwork Pennine Lancashire, where duties involved promoting the organization and coordinating a commercial training program. Dayna holds a BA (Hons) in Business Studies from the University of Central Lancashire, awarded in 2001.