Patrick Rubin

Vp, Enterprise Sales at Innovid

Patrick Rubin has a diverse work experience in the media and advertising industry. Patrick is currently working at Innovid as the VP of Enterprise Sales, where they are responsible for leading partnerships and building a convergent TV ecosystem. Patrick has achieved significant success in this role, including closing important partnerships, increasing revenue, and establishing a new partnership framework.

Prior to Innovid, Patrick worked at Adobe as the Head of TV Partnerships, where they created and trained a team focused on delivering a wide range of advanced TV supply, data, and measurement capabilities. During their tenure, they consistently drove revenue growth for partners.

Before Adobe, Patrick served as a Senior Product Manager at AT&T, where they launched a SaaS LOB for addressable and data-driven linear TV advertising. Patrick was responsible for cultivating customer relationships and driving product discovery, trial, sale, use, and retention.

Prior to AT&T, Patrick was the VP Director of Advanced TV Strategy & Investment at Dentsu Aegis Network. In this role, they formed and operated the company's Advanced TV practice, achieving notable results such as revenue growth, customer retention, and pipeline expansion.

Patrick's earlier experience includes roles at Carat USA, where they led the transition of digital video activation responsibilities to an integrated video investment team. Patrick also served as a supervisor for the integrated TV + digital video team and as a buyer and assistant buyer for national broadcast.

Overall, Patrick Rubin has a successful track record in driving revenue growth, forming partnerships, and implementing innovative strategies in the media and advertising industry.

Patrick Rubin attended the University at Albany, SUNY from 2004 to 2008, where they obtained a Bachelor's degree in Business, Management, Marketing, and Related Support Services. In addition, they obtained a certification in "What is Scrum?" from LinkedIn in November 2020.

Links

Timeline

  • Vp, Enterprise Sales

    September, 2022 - present

  • VP Business Development

    March, 2021

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