Peter Ford is a Senior Product Designer at Instapro Group, currently based in Amsterdam, Netherlands. With over five years of experience, they have previously contributed to notable companies such as ASOS and IBM iX, where they focused on crafting user-centered solutions and innovative designs for prominent clients like Centrica, First Direct, and Vodafone. Peter's expertise lies in transforming complex challenges into simple, impactful user experiences, utilizing tools like Figma, Sketch, and No-Code platforms. They graduated with First Class Honours in Product Design & Technology BSc from Loughborough University.
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