Jeff Yang is a seasoned marketing operations professional with extensive experience in leading marketing technologies and strategies across various organizations. Currently serving as the Marketing Operations Manager at Instawork since 2024, Yang previously held the position of Senior Manager Marketing Operations at Big Health, focusing on integration and analytics improvements. Prior roles include Senior Salesforce Analytics Manager at Vimeo, where Yang automated lead routing processes, and Marketing Operations Manager at Dynamic Yield, where efforts were made to establish attribution models for tracking lead engagement. Earlier experience includes positions at EHE Health, LivePerson, Elsevier, and PlumChoice, with a strong foundation in data integrity, account-based marketing, and marketing automation systems. Yang holds a Bachelor of Business Administration degree with concentrations in Finance and Marketing from Boston College.
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