Jack Adams is a seasoned professional in audience development and SEO, currently serving as VP of Audience at Insurify since April 2023, where responsibilities include leading teams in SEO, AI optimization, product, and media outreach. Previously, Jack held the position of VP of Growth Product at Toptal, managing a global team focused on organic growth through an integrated approach to product management, design, and SEO. Jack's extensive experience includes senior director roles at KAYAK, where a comprehensive SEO strategy was implemented across multiple brands, as well as significant contributions at momondo and RetailMeNot, where organic traffic and revenue were dramatically increased. Jack's career also includes management roles at MoneySupermarket and Greenlight and early freelance consulting in web design and online marketing. Jack holds a BA Hons in Economics from the University of Leicester and an Executive MBA from Quantic School of Business and Technology.
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