Yash H.

Yash H. is a performance marketing strategist currently working at Intact since January 2024, focusing on optimizing campaign performance through search strategies. Previously, Yash served as a Senior Executive in Paid Search at GroupM from March 2022 to April 2023, where management of search campaigns for a key Google Japan client was a primary responsibility. Earlier experience includes a role as a Junior Associate - PPC Analyst at AffinityX, managing a portfolio of advertisers and conducting performance audits, and an internship at NovoStack, where Yash gained valuable skills in social media marketing and content management. Educational qualifications include a postgraduate degree in Digital and Content Marketing from York University and a B.Com (Honors) in Business/Commerce from Invertis University.