Intent means purpose, design and a state of mind that drives action. We help brands find their voice and purpose, to move markets and shape cultures.

We’re a leading-edge brand strategy agency that applies behavioral science to business challenges. We create smart strategy, purposeful design and thoughtful content that inspires customers and drives businesses. 

We combine our in-depth experience with art, culture and design to create work that sings to people while being true to your brand. We believe in the power of smart strategy and the art of authenticity. We’d like to work with brands that share the same vision and Intent.

WE BELIEVE
The best brands thrive at the crossroads of art and science.
Doing good is good for the bottom line.
Companies that improve lives lead markets.
We’re humans before we’re consumers.
We’re feeling creatures who think, not thinking creatures that feel.
In order to understand branding you need to understand emotions.

Founded by Douglas Van Praet a leading brand strategist, keynote speaker, writer and author. Inc. Magazine named his best selling business book, Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing, one of the “Top Ten Marketing Books of 2014”. He is a contributor for Fast Company and Psychology Today. His approach to marketing draws from unconscious behaviorism and applies neurobiology, evolutionary psychology and behavioral economics to business challenges.

INTENT LA

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