Isabela Gomes

Isabela Gomes is a skilled professional in marketing and product management with a strong background in digital product life cycle management, customer acquisition, and retention strategies. Currently serving as a Growth Hacker at Inter since March 2024, Isabela focuses on integrating business, product, and marketing efforts while leveraging data analysis tools such as Tableau and New Relic. Prior experience includes a role in Product Marketing at Cogna Educação, where Isabela developed go-to-market strategies, communication plans, and oversaw product positioning against competitors. Isabela’s career also features roles in content analysis and marketing at KOMUH, as well as strategic communication and marketing at Rede Comunicação de Resultado, serving significant clients like Ambev and O Boticário. Isabela holds an MBA in Communication and Marketing and a degree in Social Communication - Journalism from PUC Minas.