David Hersh is an experienced marketing professional with a strong focus on brand strategy, product marketing, and growth. They served as Vice President of Brand and Product Marketing at President's Choice Financial from 2018 to 2023, where they managed brand and product marketing initiatives to drive growth. Previously, David held various roles at President's Choice Financial, including Director of Digital Marketing and Senior Category Manager in telecom, achieving notable sales growth and enhancing brand alignment. Currently, David is the Head of Product Marketing and Partnerships at Interac Corp. and holds a Bachelor of Commerce in Economics and Marketing from McGill University.
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