Aditi Mathur Kumar

Aditi Mathur Kumar has a diverse work experience in the field of marketing and content strategy. Aditi currently holds the position of Creative & Content Business Lead at Interactive Avenues since April 2023. Prior to this, they were the Associate Vice President - Content Strategy & Brand Partnerships at the same company from June 2021 to June 2023. Aditi also worked as the Director - Content Strategy & Innovation at Interactive Avenues from November 2019 to June 2021. Aditi has also worked as the Lead - Strategy: Content & Brand Solutions at Zirca Digital Solutions Pvt Ltd from April 2018 to November 2019. Aditi has also been self-employed as a Digital Marketing Consultant from May 2016 to November 2019. Aditi has also held roles such as Lead - Content Strategy at Digiqom in August 2017, Head - Digital Marketing, Promotions and Social Media at InkHorn Publishing India from August 2015 to October 2016, and Head Of Digital Media at GIO Adventures from May 2014 to July 2016. Additionally, they have experience as an Author at Pirates Inc (Publishing House) in June 2016 and Westland Books in May 2013. Aditi began their career as an Account Manager Client Consulting at Interactive Avenues Marketing Solutions Pvt Ltd from May 2007 to November 2009 and as a Senior Internet Marketing Executive at vAngelz Technologies from October 2006 to May 2007.

Aditi Mathur Kumar holds a Master of Business Administration (MBA) degree with a specialization in Marketing from R.B.S. New Delhi. Aditi has also obtained a Bachelor of Arts (BA) degree in English Language and Literature, General from Govt. J.D.B. Girls College, Kota. Additionally, they completed their 12th Grade education in Science from Sophia Girls School, Kota. Aditi has acquired several certifications including the Twitter Flight School Video Badge and Launch & Connect Badge from Twitter in 2021, as well as the Advanced Content Marketing certification from LinkedIn and the Facebook Certified Creative Strategy Professional certification in the same year.