Alan García is a skilled marketing professional currently serving as the Senior Director of Customer Lifecycle Management at NW Natural, where they lead marketing, sales, customer acquisition services, and customer support strategies. Previously, García held various senior roles including Assistant Vice President of Marketing Strategy & Planning at The Standard and Senior Director of Marketing at Banfield Pet Hospital. They have extensive experience in lifecycle marketing, customer engagement, and brand strategy across diverse industries, including a significant tenure at Nestlé. García's educational background includes a degree from the University of San Francisco School of Management.
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