Erica Cheng is a Regional Pricing Manager for Europe at ENNOVI, where they have embraced the challenges of strategic pricing for over a year. With over 8 years of experience in the mobility industry, they have honed their skills in sales management and business analysis, significantly contributing to the organization's revenues exceeding $150 million. Erica's career includes roles such as Sales & Program Executive and Key Account Manager at Interplex, as well as positions at WANSERN FOAM INDUSTRY SDN. BHD. and Micro Technology Solution Sdn. Bhd. They hold a Bachelor of Arts (Hons) in Language Interpretation and Translation from Universiti Sains Malaysia, earned in 2009.
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