Segovia Smith (He/Him)

Segovia Smith boasts a rich and impactful career as a Senior Product Manager and Growth Marketer. Presently, Segovia holds the role of Founder and VP of Product at Interplicity, a leading EdTech startup, where he's been at the helm since 2018. Under his leadership, Interplicity has delivered cutting-edge leadership coaching and training courses to prestigious elite brands, including Kaiser Permanente, Intel, ServiceNow, Adobe, Databricks, and Nutanix.

Utilizing Scrum/Agile methodologies, Segovia has successfully orchestrated the integration of customer and internal stakeholder feedback into the online course delivery platform, resulting in a remarkable 400% surge in user engagement. His visionary approach also led to an impressive boost in course completion rates, reaching as high as 73%, through the introduction of a groundbreaking community-based, "Lean Forward" learning platform that seamlessly blends social interaction with the core curriculum. Segovia's strategic acumen is further evident in the automation of data reporting metrics, which has empowered B2B corporate managers and internal sales teams, further optimizing cost savings. His role extends to defining the product vision and Go-to-Market strategy, grounded in competitive analysis and lean startup principles.

Prior to his current position, Segovia co-founded and served as CEO at XLR8 Media, a Marketing & Development Agency, where he played a pivotal role in guiding multiple startups towards achieving product-market fit and scaling to impressive seven-figure revenues. A highlight of his career includes directing a strategic shift that tripled revenue during a Virtual Summit by successfully pivoting from a 350-person on-site event to an online format with over 30,000 participants, even amidst the challenges of the pandemic. His extensive professional journey also includes key roles such as VP of Operations, Marketing Director, and Marketing Consultant.

In addition to his work experience, Segovia embodies the definition of having a Growth Mindset and brings a unique thirst for knowledge to every project and company he works with. He has further enriched his skill set with certifications, including a Certificate in Positive Psychology from the Happiness Studies Academy in 2016 and another in Disrupting Workplace Inequity from InnerProfessional in 2022 and most recently, several Data Science and Product Growth courses to continue leveling up his Product skills. Collectively, Segovia's professional journey underscores his exceptional leadership in product management and growth marketing, with a track record of driving success for both startups and entrepreneurs alike.