Chetan Babuta

Chetan Babuta is Intertrust’s vice president of operations for India where he is responsible for all the company’s operations in India, including setting policies and processes and heads global operations for the ExpressPlay Media rights management platform. He comes with over 16 years of experience in running operations and adtech.

Before being named vice president of operations, Chetan held other management roles in the company. Under his supervision, the Kiora team successfully developed a new product on time and under budget. Prior to this, Chetan managed the team that built Personagraph Ad Exchange and Ad Server, ran adtech operations, and managed relations with DSPs, SSPs and ad networks.

Before joining Intertrust, Chetan spent ten years at Affinity, where he was part of the core team and played a pivotal part in developing multiple adtech products and leading the sales and advertising operations for North America and Europe.

Chetan holds a Bachelor of Science degree in Information Technology from Mumbai University.