Intex Recreation Corp. (IRC) is the exclusive sales associate and distributor of INTEX branded products in the United States and Canada.  IRC sells to multiple classes of retail including mass market, internet, club, sporting goods, grocery, toy, housewares, department, as well as local distributors.  The INTEX product lines include Air Mattresses, Above Ground Pools, Inflatable Pool Floats, Pool Accessories, Inflatable Boats and Kayaks, and after-sale consumer parts.  IRC sells direct to the three largest customers and through well-established rep groups managed by Territory Sales Managers for all other customers.  IRC’s customer base numbers in the thousands while consumer direct sales are conducted via Intexcorp.com and a fully staffed Consumer Service Call Center with agents in Long Beach, the Philippines and China.   Annual sales volume is significant, as well as seasonal in nature, necessitating extensive forecasting, tight controls and detailed execution.

IRC has been in business selling consumer products for over 50 years and is a member of the Intex family of companies.  The Intex family of companies is comprised of over 50 independently owned companies working together closely to design, manufacture, market and sell INTEX products in 110 countries all over the world.  All INTEX products are exclusively manufactured by two facilities in China with in-house quality assurance and control departments.  Product safety and compliance is assured via a firewalled full-service test lab as well as independent third-party test labs.

INTEX products are a great value and built to last, just like the memories made by the people who use them.




Consumer Goods

Grocery

Retail

INTEX

INTEX's headquarters in Long Beach, CA, United States

Tien P Zee

Ryan Slate

Scott Weir

The Sales and Marketing team at INTEX is responsible for driving revenue growth through strategic sales initiatives and effective marketing strategies. They manage relationships with a diverse customer base, including major retailers and distributors, while also overseeing consumer direct sales channels. The team analyzes market trends, forecasts sales, and collaborates closely with Territory Sales Managers to optimize product distribution and support the overall mission of delivering high-quality INTEX products to consumers across North America.

Sales and Marketing

The Creative Production team at INTEX is responsible for bringing the brand's vision to life through engaging visual content and marketing materials. This team collaborates to design packaging, create promotional videos, and produce eye-catching graphics for both digital and print platforms. Their work supports sales initiatives across various retail channels, ensuring that INTEX products stand out and resonate with consumers while maintaining high standards of quality and creativity.

Creative Production

This department focuses on promoting and managing products through strategic marketing initiatives and design support.

Product Marketing

This department manages financial records, ensures compliance with accounting standards, and oversees budgeting and reporting.

Accounting Department

This department provides comprehensive administrative assistance and coordination to ensure efficient operations.

Administrative Support

This department focuses on fostering interactions and relationships with users and audiences through various platforms.

INTEX

Org chart

Teams

Sales and Marketing

Creative Production

Product Marketing

Accounting Department

Administrative Support

Community Engagement

Offices

INTEX

Org chart

Teams

Sales and Marketing

Creative Production

Product Marketing

Accounting Department

Administrative Support

Community Engagement

Offices

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