Bas van Dijk

Bas van Dijk is an experienced professional currently serving as the owner of Sweetwood Orangcello since April 2024, where a handcrafted liqueur made from high-quality organic oranges has been launched. Prior to this, Bas has held roles in category management at Intratuin since July 2018 and at Garden Retail Services from July 2009 to July 2018, overseeing product groups such as garden tools and outdoor lighting, and managing tasks including market analysis, supplier selection, and pricing negotiations. Earlier experience includes positions in sales support at Tyco Fire Suppression & Building Products/Svenska Skum from August 2003 to June 2009. Bas obtained a NIMA A Marketing degree from LOI in 2017 and has a background in marketing and communication from ROC Leiderdorp, as well as a HAVO diploma from Vlietland College.