Edwin Veenendaal

Edwin Veenendaal has extensive experience in retail purchasing and management, beginning with a role as Inkoop assistent at HEMA from 1992 to 1997. Following that, Edwin served as Inkoper at Formido Bouwmarkten BV from 2002 to 2005 and later held the position of Inkoop manager and purchasing manager at Formido from April 2003 to October 2019, where responsibilities included developing price strategies and project e-commerce. After a tenure at Kien mode as an Inkoper from 1997 to 2001 and as Product Manager at Kijkshop B.V. from 2002 to 2004, Edwin became Assortiment manager at Intratuin Nederland in December 2020, focusing on Supply Chain and Category Management. Edwin's educational background includes a VWO from Sweelinck College and various management courses, including the Young Talent Academie in Retail management and a Minimaster from Rabobank's Franchise Business School.