Lena Alexander is an Analytics Program Manager with over 10 years of experience in the digital marketing domain. They have held various roles, including Program Manager at ServiceNow and Sr. Analytics Manager at Adobe, where they developed customer-centric analytics frameworks and applied machine learning to optimize conversion strategies. Currently, Lena works as a BI Program Manager at Intuit, focusing on payments business performance and infrastructure development. They hold an MBA in Marketing from Notre Dame de Namur University and possess a diverse educational background in engineering and radio electronics.
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