Carolina Pessoa, MSc, is a Product Marketing Manager with over seven years of experience in product marketing, sales, and research across various sectors, including technology, finance, and retail. Carolina has previously held positions as a junior researcher at Universidade Federal do Ceará and a researcher at UFU - Universidade Federal de Uberlândia, where they focused on consumer decision-making and macroeconomic analysis. Currently, Carolina serves as a Product Marketing Manager at Involves, leveraging their expertise to connect business strategy with consumer needs through data-driven market research and continuous product improvements.
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