Helena Merbold is a multifaceted professional specializing in sales and customer experience, currently serving as the CEO of BOLD SELLING and the Head of Sales and Marketing at IONICS. They began their career as a young apprentice at CIASC and Colégio Catarinense, progressing to administrative roles and later becoming a sales consultant and assistant across various companies. Helena has also provided strategic commercial advisory services to businesses and entrepreneurs since 2019. They hold a bachelor's degree in Administration from Faculdade Municipal de Palhoça and are pursuing additional studies in Administration at Estácio.
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