Merlyn Daniel is a digital lead with over 10 years of experience in the GCC, specializing in social media, paid media, and digital transformation across B2B, B2G, and B2C sectors. Merlyn has held various roles, including Head of Digital at IP Excellera and Digital Consultant at Instinctif Partners, where they developed comprehensive digital communication strategies. Previously, Merlyn contributed to digital media and account management at Hill+Knowlton Strategies and gained early experience as a Marketing Intern at Pixel Digital Marketing.
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