Samantha Allen

Samantha Allen is a Major Event Specialist with nine years of operations and event management experience, including six years focused on major events. They have worked in high-pressure sports environments such as the 2019 Cricket World Cup and major mass participation events in the UK. Currently, Samantha serves as the Senior Event Experience Manager for London Marathon Events, while previously holding key roles including Head of Major Events for the British Triathlon Federation. Samantha holds a first-class honors degree in Marketing and Management from Newcastle University.