Heike Masurek has an extensive background in marketing and communication, with experience ranging from intern roles to director positions in various companies such as ipoque, VivoSensMedical GmbH, and Q-Cells SE. Heike holds a Master of Arts (M.A.) in Communication and Media Studies from Leipzig University, and has also studied at Tomsk Polytechnic University and the University of Aberdeen. Currently, Heike holds the position of Director Communications & Marketing at ipoque.