Alyssa Cooper

Alyssa Cooper is a seasoned marketing professional with extensive experience in media strategy and account management. Currently serving as SVP at iProspect since May 2024, Alyssa previously held the same title at Carat USA from April 2011 to May 2024, where significant achievements included leading a high-performing team for the SharkNinja account and solidifying a partnership with Goldman Sachs. Earlier roles at Carat included VP, Group Director, and VP Director of Communications Planning, where Alyssa focused on integrated media strategies and key client relationships. Prior experience at Universal McCann included roles from Assistant Media Planner to Associate Director, managing multi-channel programs for major clients like Johnson & Johnson. Alyssa holds a BS in Marketing from the University of Maryland and has studied at the American University of Rome.