Craig Merrick

Craig Merrick is a seasoned professional in the digital marketing sector, currently serving as a Senior Paid Social Account Manager at dentsu since November 2024. With extensive experience at iProspect since November 2018, Craig specializes in planning and executing branding and sales-focused social media campaigns for various e-commerce brands across platforms such as Facebook, Instagram, Twitter, and Snapchat, while also managing reporting and optimizations. Prior to this, Craig worked as a Digital Assistant at Amplifi UK, supporting the UK Government account with search campaign management and reporting. Craig's career began at Starbucks, where responsibilities evolved from Barista to Store Manager. Craig holds a Bachelor's degree in Psychology from Bangor University, achieved in 2012.