Daniel Sivertsen is an experienced professional in the field of paid media and search marketing, currently serving as Executive Director & Head of Paid Media at iProspect since May 2014. With a robust background that includes roles such as Strategy Director and Head of Data & Analytics, Daniel has developed expertise in managing Google AdWords accounts for major Danish companies, focusing on budget planning, campaign structuring, keyword analysis, and conversion optimization. Daniel's career began in marketing internships, with a solid educational foundation comprising a Master's degree in Information Technology from Aarhus Universitet and Bachelor's degree in International Sales and Marketing from Business Academy Aarhus.
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