Kevin Gibson is a Strategic Data Lead and Account Director at iProspect/Dentsu SA, where they have been working since 2012. With over 16 years in the industry, they have experience in creative and media agency spaces across digital and traditional platforms, earning several awards in digital-driven media. Kevin's background includes media planning, strategy, data insights, and client management for a diverse array of brands, including those in insurance, airlines, retail, FMCG, investments, pharmaceuticals, and pro-bono initiatives. Kevin holds a Bachelor's degree in Business, Management, Marketing, and Related Support Services from the University of Cape Town and a Postgraduate Degree in Communication and Media Studies from the Red & Yellow Creative School of Business. Prior to their role at iProspect, Kevin was a Media Planner and Strategist at King James from 2008 to 2012.
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