Anukul Singh is a skilled data professional with extensive experience in analytics and statistical modeling. Currently serving as a Senior Analyst at Ipsos since January 2025, Anukul specializes in Marketing Mix Modelling and Marketing Attribution. Prior roles include Data Scientist at Model Earth, where responsibilities included Data Visualization and Predictive Modeling, and a Data Scientist position for a Capstone Project at BankingON, focusing on developing a Life360 Dashboard for financial institutions. Anukul also contributed to Tata 1mg as a Data Scientist, applying Machine Learning and advanced analytics to enhance business outcomes. Previous experience at IQVIA involved leading experiments for causal inference related to prescription behavior. Anukul holds a Master of Science in Business Analytics from Texas McCombs School of Business and a Bachelor of Engineering in Manufacturing Processes and Automation Engineering from Netaji Subhas Institute of Technology.
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