Ben Potter

Vice President

Ben Potter is a seasoned professional in the media and healthcare consulting sectors, currently serving as Vice President at Ipsos Healthcare since May 2024, following roles including Senior Engagement Manager and Engagement Manager within the same organization. Previously, Ben held the position of Director of Research at Decision Resources Group and founded Apex Media Consulting LLC, a digital consultancy focusing on media services and third-party vendor solutioning for global companies. Ben's extensive background also includes senior management roles at Genpact, overseeing media services and client relationships across multiple industries. Ben's early career included roles as Content Licensing Manager at Empower Research and Contract Paralegal at Sullivan & Cromwell LLP. Ben Potter earned a Bachelor of Arts in Political Science and Government from the University of Massachusetts Amherst.

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