Cynthia Bush is the Senior Vice President of Client Strategy at Ipsos, where they focus on developing and implementing strategic marketing initiatives to drive revenue growth. With extensive experience in brand strategy and consumer insights, they have previously served as the Principal Consultant at Be a Brand Catalyst and held roles at Kellogg Company and Ipsos-Insight Inc. Cynthia has a proven track record of enhancing brand equity and driving sales for Fortune 500 brands. They hold a Bachelor’s degree in Marketing from Michigan State University and an MBA from the University of Michigan-Dearborn.
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