Elizabeth McDaniel

Qualitative Research Strategist

Elizabeth McDaniel serves as a Qualitative Research Strategist at Ipsos since September 2016. Prior experience includes roles such as Senior Associate in Brand Strategy at Lippincott from 2013 to August 2016, Senior Consultant at Consumer Dynamics from August 2008 to March 2012, and Senior Product Manager at Revlon from February 2006 to May 2008. Earlier in her career, Elizabeth held the position of Brand Manager at Procter & Gamble from August 2000 to January 2006. Elizabeth holds an MBA in Business from Duke University's Fuqua School of Business and an additional degree from Vanderbilt University.

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