Flora Bova

Flora Bova possesses extensive experience in market research, having held various positions in notable firms since 1996. Starting as a Junior Researcher at Ricerca/Demoscopea, Flora contributed to significant Automotive Customer Satisfaction studies. At GfK-Eurisko, as a Senior Researcher, Flora specialized in Advertising Tracking across diverse markets. A tenure at Customized Research & Analysis saw Flora managing bespoke FMCG research projects for major multinational companies. From 2015 to 2022, Flora served as a Client Manager at Kantar TNS, focusing on Customer Experience within the finance sector. Currently, as Research Director at Ipsos Italia, Flora oversees quantitative research on corporate reputation, sustainability, and economic scenarios. Flora holds a Laurea in Filosofia from Università degli Studi di Milano, a Master from Università L. Bocconi di Milano, and a Cambridge First Certificate in English from British Council.