Irene, Xiaolin Tan is a Research Manager at Ipsos, where they leverage their experience across various studies including U&A, branding, communications, and product packaging. Previously, Irene served as an Associate Research Manager and Senior Research Executive at Ipsos, and as a Research Executive at N-Dynamic Market Research and Consultancy Ltd. Their career began as a Data Analysis Assistant at Beijing Normal University - Hong Kong Baptist University United International College. Known for being hard-working and analytical, Irene possesses a passion for understanding consumer behavior and needs while serving a diverse range of global clients.
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